The Scottish Government and Road Safety Scotland have launched their 2015 Summer Drink Drive campaign in support of Police Scotland’s Summer Safety Campaign.
Using the strapline ‘Don’t spoil summer’, the campaign reminds drivers that getting behind the wheel after even one drink isn’t worth the risk.
New data shows that in Scotland there was a 17% reduction in drink driving offences from January–March 2015 (997) compared to the same period in 2014 (1,209).
This follows the introduction of Scotland’s new lower drink drive limit on December 5, which means even just one drink could put a driver over the limit.
Police stop a driver approximately every two minutes in Scotland, and have the powers to breath-test many of them. The campaign runs alongside Road Safety Scotland’s social marketing, stressing the spontaneous nature of summer socialising.