Borders families are being urged to buy, cook and eat healthier food - and to take advantage of the support on offer through the Scottish Government’s Eat Better Feel Better campaign to help make it happen.
Home cooking in Scotland is declining, according to a new survey commissioned by the Scottish Government, which shows that more families are turning to convenience foods and takeaways due to the pressures of family life.
The research accompanies a new campaign from the Scottish Government to inspire and support families with practical tips, advice and tools to help them make simple, quick and cheap changes to how they shop and cook and eat.
Eat Better Feel Better will be working alongside supermarkets and the convenience sector, as well as stakeholders and community groups from across Scotland’s food and health industry, to provide ongoing support for families.
From practical cooking classes at community groups to special offers on healthy ingredients in-store, the campaign will aim to provide advice and practical help in places and at times which suit them.
A new website – www.eatbetterfeelbetter.co.uk – will provide recipes, tips from parents and healthier offers available from Scotland’s food retailers.
The site will also host a series of cook-along videos to provide practical, easy to follow guides to cooking healthier family favourites such as spaghetti bolognese, home-made burgers and chicken curry.
A key strand of the campaign will be directing families across Scotland towards local events and support in their community.
The campaign contributes to the Scottish Government’s food and drink policy and aspiration for Scotland to become a Good Food Nation, a nation where it is second nature to serve, sell and eat fresh, healthy food.