Say it with flowers on both sides of border

Last week's announcement of the green shoots of recovery has also heralded the green shoots of growth for Berwick-upon-Tweed based florists The Flower Room.
Last week's announcement of the green shoots of recovery has also heralded the green shoots of growth for Berwick-upon-Tweed based florists The Flower Room.

A BERWICK-BASED florist is growing in the face of adversity having made the decision to expand amid the difficult economic landscape.

The Flower Room has injected a splash of colour into the current economic doom and gloom by opening a second shop in Kelso.

Owners Julia Reavley and Fiona Edwards have expanded their business across the border with the new shop, located on Kelso’s Woodmarket, creating two new jobs within the area and longer term, the opportunity to take on an apprentice florist.

Both Julia and Fiona are fully qualified commercial florists, having each completed three years of floristry training before launching their careers.

They set up The Flower Room in Berwick four years ago and during this time they have watched their business grow from strength to strength, and seen increased demand for their services across the Border.

As an integral area to this growth, Kelso was therefore the ideal place to base the new shop.

Many people might think that opening a flower shop in winter amid a difficult trading climate, might be a risky business, But co-owner Julia thinks not. She says: “There is still a huge demand for flowers and we are opening this shop to meet this demand.

“Births, deaths, marriages and celebrations, you can always say it with flowers.

“We have worked very hard to grow our business during the last four years, we have expanded our product range and delivery areas and we felt that the next step was to expand in terms of location.

“We are confident that our move to Kelso will help us to achieve further growth and give us a stronger presence across the Scottish Borders, the north of England and further afield.”

Both partners will work out of both locations, selling roses and thistles and producing wonderful flowers for individual customers, specials occasions and corporate businesses.

“I do not see the opening of this new shop as a challenge, it really is a business opportunity for The Flower Room and we are both very excited,” added Julia.

“We are aware, however, that if we have the atrocious winter weather conditions that we had two years ago, it will make driving difficult for deliveries.”

Selling flowers, plants, and associated gifts and cards, the shop is now open six days a week to fulfil local, national and international orders.

With The Flower Room at Kelso now up and running as well as the Berwick shop, Fiona says the business is going from strength to strength.

“It’s going really well,” she said. “We’ve had a good response from the people in Kelso and it’s picking up nicely.

“The shop at Berwick has also been quite busy in the run up to Christmas - I’ve been run off my feet!”

She added: “We’re still trying to work through the logistics of dividing our time between Berwick and Kelso, but we’ve recruited an extra member of staff and we’re very pleased that it’s busy - it’s going really well.”